Social Media-How Times Have Changed
Our language changes as technology changes. Just 10 years ago, no one ever heard the terms Social Media, Social Networking, Facebook, Twitter, Tweet, LinkedIn within this context. Social Media is even beginning to replace SEO. Sometimes words are created to name something that doesn’t yet exist; more often new things are created and a new language emerges to name them. Makes me think of a funny cartoon. An old man has his face buried in a big leather-bound book. The caption read, “The Original Face Book.” That made me chuckle, but nothing puts the march of technology in perspective better than old newspapers. From birthday parties to engagements, promotions to obituaries, local newspaper announcements were the original social media. Cumbersome and snail-paced, it still fulfilled a social need.
“Facebook” as a word or a concept didn’t exist, but the desire to see and be seen has always been with us.
Today’s light speed, viral social media platforms are vital to business, and the pace never slows. Are you using the language of today’s media, and getting the most out of them that you can? Even the government is running into sticky situations with Social Media.
Let’s have some fun. I’ll say a word, and you say the first thing that comes to your mind.
1. Tweet. (The sound a little birdie makes.) Today: You don’t want to sound like a lost little bird. Have your tweet messages resonate with your customers and followers.
2. Twitter. (The sound a bunch of little birdies make.) Today: Ever listen to the sound of a tree full of birds? Abracadabra Social Media can help you tame the jungle of noise, and be heard above the cacophony.
3. Google. (Right! The powerful search engine, now a verb like “Xerox.” There are hundreds of ways for your business show up big time on Google’s high-powered search engines. There are dozens of little known secrets about how to optimize it. We can help you become a well-recognized member of the Google community.
4. Googol. (Original: A cardinal number equivalent to ten to the hundredth power, probably coined by a famed mathematician’s 9-year old nephew.) Today: You don’t want your Google presence appear crafted by a nine-year old. Let professionals make you look outstanding.
5. LinkedIn. (Original: A chain is only as strong as its weakest link?) Today: We can ensure that your LinkedIn profile is up to date, relevant, and inviting to people who want to know you.
6. Facebook. The Original of originals. (Not to be confused with “Phonebook,” a relic from yesteryear relegated to roadside trash heaps.) Facebook is still the #1 social media site where you do not want to be irrelevant. Abracadabra Social Media can help you manage your Facebook presence for optimum efficiency, relevance and ROI.