Being eight years old is usually considered being a neophyte in the business world.  Not true for Facebook.  Unless you are cut off from all media you know its power and its amazing pictures and business relationships.

Facebook has rocked the world in the way we view marketing for business. It is expanding with a bigger marketing  footprint for any business smart enough to use it well. So, how will Timeline affect you?  It is predicted that there will be a 48% increase in engagement with the new Timeline for business.

Amazing stat and free too.

This important social network is making the transition from a networking platform for college students and people to a business relationship platform. The time has come to develop a business campaign voice to share products and services for commercial brands in a new way.

Take center stage and tell your story because Timeline is the story of your brand and you have the creative power to tell it with great content, amazing pictures, sharing the good news about your offering.

Be sure that your Timeline Cover is a strong depiction of the feeling and the presence of your brand.  Rotate your Timeline covers adding interest and gaining attention to your brand in the same way Coca Cola has done in the picture we posted from Mashable.

Use this shift to turn ‘fans’ into conversions.  Use this shift to Timeline to create Milestones for your story.  Think like a social network and create easy access from all your other social networks, allow  co-creation of content,  allow your customers to feel as though they are your partners in your story and remember to be present and be open to dialogue about your brand.

Offer value, create ads, promote your fans themselves and encourage interaction by being present answering posts, questions and adding value to those who support  you.  Timeline has a built in affect to do all these things increasing dialogues.

Embrace Timeline and let it work for you and your business today!!